Chapter 1 Technical Writing:A Brief Introduction-1
1.1 Rhetorical Aspects of Technical Writing2
1.2 The Author and Audience of Technical Writing9
1.2.1 The Author of Technical Writing9
1.2.2 The Audience of Technical Writing--14
1.3 The lmportance of Technical Writing in theWorkplace15
Chapter 2 Constructing Effective Documents:Design Principles and Visualization19
2.1 The C.R.A.P Principles20
2.1.1 Contrast 20
2.1.2 Repetition22
2.1.3 Alignment23
2.1.4 Proximity 25
2.2 Typefaces and Line Length 27
2.2.1 Typefaces27
2.2.2 Line Length29
2.3 Visualization in Technical Writing30
2.3.1 Tables30
2.3.2 Graphs 33
2.3.3 Charts35
2.3.4 Infographics38
2.3.5 Mind Maps47
Chapter3 Writing Business Correspondence 53
3.1 Principles of Effective Correspondence54
3.1.1 Creating Goodwill54
3.1.2 Communicating Honestly5
3.1.3 Using a Suitable Tone and the ”You”Attitude5
3.1.4 Providing Need-to-Know Information Accurately
and Logically55
3.1.5 Using Concise，Standard Language and
Avoiding Cliches56
3.2 Basic Pattern of Business Correspondence56
3.2.1 Letters: Features， the Rhetorical Situation，and Elements 57
3.2.2 E-mails: Features， the Rhetorical Situation， Elements，and Netiquettes60
3.2.3 Memos: Features， the Rhetorical Situation， Elements，and Format63
3.3 Language Styles of Daily Correspondence 69
3.3.1 Language for Informative and Good Messages --69
3.3.2 Language for Bad News Messages69
3.3.3 Language for Persuasive Messages70
3.4 Chapter Examples72
Chapter 4 Writing for Employment 77
4.1 Resumé--78
4.2 Letter ofApplication---80
4.3 Follow-up Message82
4.4 Portfolio82
4.5 Chapter Example 84
Chapter 5 Writing Proposals 89
5.1 Definition90
5.2 Rhetorical Situations-91
5.2.1 Author---91
5.2.2 Audience91
5.2.3 Purpose91
5.2.4 Format91
5.2.5 Structure92
5.2.6 Strategy92
5.3 Types of Proposals -93
5.3.1 Internal vs External Proposals-93
5.3.2 Solicited vs Unsolicited Proposals93
5.3.3 Proposals for Specific Purposes93
5.4 How to Write a Persuasive Proposal-106
5.5 Chapter Example 107
Chapter 6 Writing Reports115
6.1 Definition--116
6.2 Rhetorical Situations116
6.2.1 Considering the Audience116
6.2.2 Understanding the Purpose116
6.3 Types of Reports117
6.4 Effective Strategies for Writing Persuasive Report135
6.5 Chapter Example 137
Chapter 7 Writing Instructions -147
7.1 Rhetorical Situations148
7.1.1 Understanding the Audience and the Purpose 148
7.1.2 Gaining Insights into Products and Procedures 149
7.2 Formats and Key Components149
7.2.1 Formats of Instructions150
7.2.2 Key Components of Instructions-154
7.3 Effective Strategies for Writing Effective Instructions 158
7.3.1 Defining Key Concepts-158
7.3.2 Writing Step-by-Step Instructions161
7.3.3 Designing Clear，Attractive Pages 163
7.3.4 Writing Safety Information166
7.4 Chapter Examples 168
Chapter 8 Researching to Write175
8.1 User Research-176
8.1.1 How to Conduct User Research176
8.1.2 Suggested Steps in Conducting User Research 179
8.2 Task Analysis185
8.3 Interviews186
8.4 Research Reports 187
8.5 User Personas188
8.5.1 Understanding User Personas188
8.5.2 Constructing and Utilizing User Personas190
8.6 Chapter Example 191
References 199
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