曲亚萍，2015年毕业于重庆大学经济与工商管理学院，获管理学博士学位。宾夕法尼亚州立大学访问学者。现为本科生讲授《物流与供应链管理》《质量管理》、Logistics and Supply Chain Management；海外硕士研究生、MBA讲授《Logistics and Supply Chain Management》。已在《哈尔滨工业大学学报》、International Journal of Emergency Management等国内外重要核心期刊发表论文。主持江苏大学高级人才基金项目1项、江苏省教育厅项目1项，参与自然科学基金项目3项。
目錄：
Chapter 1 Context of Supply Chain Management 1
1.1 Evolution of Supply Chain 1
1.2 What Is Supply Chain 3
1.3 What Is Supply Chain Management (SCM) 12
Summary 22
Key Terms 23
Discussion Questions 23
Chapter 2 Network Design 25
2.1 The Importance of Network Design 25
2.2 The Network Design Process 28
2.3 Audit the Current Supply Chain 28
2.4 Design the Network Structure 30
2.5 Facility Positioning 39
Summary 59
Key Terms 60
Discussion Questions 60
Chapter 3 Demand Forecasting 62
3.1 Introduction 62
3.2 Principles of Forecasts 63
3.3 Factors Influencing a Forecast 64
3.4 Steps of Demand Forecasting 67
3.5 Forecasting Methods 71
3.6 Measurement of Forecast Error 97
3.7 Selecting Appropriate Forecasting Techniques 101
3.8 CPFR 103
Summary 105
Key Terms 106
Discussion Questions 107
Chapter 4 Managing Inventory in a Supply Chain 109
4.1 Introduction 109
4.2 Definition of Inventory 110
4.3 Purposes of Inventory 112
4.4 Definition of Inventory Management 114
4.5 Factors Affecting Inventory Management 114
4.6 Inventory Management Models with Stable Demand 120
4.7 Inventory Management Models with Demand Uncertainty 139
4.8 Inventory Management in Practice 171
4.9 Demand Aggregation 176
Summary 185
Key Terms 188
Discussion Questions 188
Chapter 5 Supply Chain Coordination 191
5.1 Introduction 191
5.2 Bullwhip Effect 192
5.3 Factors Affecting the Coordination of a Supply Chain 196
5.4 Measuring the Bullwhip Effect 200
5.5 Methods to Achieve Coordination 202
5.6 The Impact of Centralized Information on the Bullwhip Effect 209
5.7 Supply Chain Coordination in Practice 210
Summary 212
Key Terms 213
Discussion Questions 213
Chapter 6 Sourcing and Procurement 215
6.1 Introduction 215
6.2 Sourcing 216
6.3 Outsourcing 219
6.4 Sourcing Strategies 231
6.5 Sourcing Base Analysis 234
6.6 Collaboration Between Suppliers and Buyers 245
6.7 Procurement 246
6.8 E-Procurement 248
6.9 Challenges Affecting Sourcing 250
Summary 251
Key Terms 253
Discussion Questions 253
Chapter 7 Supply Contracts 256
7.1 Introduction 256
7.2 Sequential Supply Chain 257
7.3 Supply Contracts in Make-to-Order/Make-to-Stock Supply Chains for
Strategic Components 261
7.4 Supply Contracts in Make-to-Order/Make-to-Stock Supply Chains for
Strategic Components 274
7.5 Supply Contracts for Nonstrategic Components 278
Summary 280
Key Terms 281
Discussion Questions 281
Chapter 8 Transportation 283
8.1 Definition of Transportation 283
8.2 Transportation Modes 285
8.3 Selecting the Transportation Mode 293
8.4 Ownership of Transportation 295
8.5 Transportation Network Design 297
8.6 Tailored Transportation Strategy 306
Summary 307
Key Terms 308
Discussion Questions 309
Chapter 9 Revenue Management 310
9.1 Defining Revenue Management 310
9.2 Understanding the Price and Demand 312
9.3 Pricing for Multiple Customer Segments 314
9.4 Capacity Allocation to Multiple Customer Segments 315
9.5 Dynamic Pricing 317
9.6 Pricing for Seasonal Demand 319
Summary 320
Key Terms 321
Discussion Questions 321
Bibliography 323
內容試閱：
Supply chain management is an interesting and crucial field in today‘s competitive business world. Especially as the outsourcing and globalization of an organization’s operations become prevalent， the significance and complexity of supply chain management have substantially increased.
Along with the impact of e-commerce on collaborations among the supply chain entities， many organizations are forced to take a new perspective to look at their supply chain strategies to efficiently utilize the resources and hence improve the supply chain performance. Therefore， it‘s natural that the interest in supply chain management has grown explosively， both in academia and industry.
Although many organizations have been motivated to analyze their supply chains， much of this work has been done based on experience and intuition. Even with the use of analytical models， the accessibility and usability of these tools to assist with supply chain management are problematic. With this in mind， the objective of this book is to bridge the gap by presenting elemental supply chain management strategies and insights in order to aid in establishing a competitive advantage. This book is focused on providing students with an understanding of basic concepts， models， methodologies and analytical tools to solve supply chain problems in an accessible manner.
Supply chain management is a fast-updating field covering a variety of areas， so it would be impossible for this book to cover all relevant areas in depth. Still， we try to offer an introduction to the essential topics of supply chain management. Although many issues are interrelated and decisions are usually made simultaneously rather than consecutively， in this book， we have strived to follow a linear path through the complex supply chain management web and to make each chapter as self-contained as possible.
The framework of this book is organized into nine chapters: the context of supply chain management， network design， demand forecasting， inventory management， supply chain coordination， sourcing and procurement， supply chain contracts， transportation strategy， and revenue management. Each chapter covers some of the most important decisions made in any organization. Furthermore， this book incorporates numerous examples and cases of leading-edge organizations to strengthen readers’ problem-formulation skills and illustrate the concepts. Therefore， we endeavor to make the book an interesting read and give you a head start in your career. Also， by limiting the size of the book， we have condensed the material to the basics of supply chain management.
This book is intended as an introduction for students， including senior undergraduate students and those pursuing an MBA， who are interested in supply chain management， logistics， or general business analysis. Also， this book could serve as a suitable textbook or reference for teachers， consultants， or practitioners in the field of supply chain management.
The features of this book are as follows:
? This book is an introduction to supply chain management， and no previous knowledge or experience of management is required.
? Take a high-level view， considering all kinds of organizations and products.
? Concentrate on the most basic aspects of supply chain management.
? Introduce ideas in a straightforward manner.
? Learning Objectives at the beginning of chapters clarify the aims and focus of each chapter.
? Discussion Questions are designed to review concepts and show their applicability in reality.
We really hope this book will be helpful in your research and career.
Acknowledgement
We owe many thanks to a number of people who help us to prepare this book. We reviewed a large number of articles and books to illustrate the concepts， principles， and approaches that are included in this book. Also， to supplement the cases， this book references the extensive reports and research by practitioners and academics， and many of the insights originate with them.
About the Authors
Dr. Yaping Qu is a lecturer in the Industrial Engineering Department at the School of Management， Jiangsu University. She earned her Ph.D. in Management Science and Engineering at Chongqing University and was a Visiting Scholar in the Industrial Engineering Department at the Pennsylvania State University for one year. Her current research includes emergency management and supply chain management. She is the recipient of several teaching awards and research grants.
Dr. Yong Li received his Ph.D. in Vehicle Engineering from the University of Science and Technology Beijing. He once studied at the University of Waterloo in Ontario， Canada， from 2011 to 2013. He is currently an associate professor at the Automotive Engineering Research Institute， Jiangsu University. His research interests include vehicle system dynamics and complex electromechanical coupling systems. Dr. Li has published more than 40 journal papers on Ocean Engineering， Mechatronics， etc.
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