Chapter 1 商务活动
Unit 1 新品发布 New Product Launch
Unit 2 产品展示 Product Demonstration
Unit 3 商务谈判 Business Negotiation
Unit 4 合同签订 Contract Signing
Unit 5 订单支付 Order Payment
Unit 6 货物运输 Cargo Delivery
Chapter 2 新媒体运营
Unit 1 文案撰写 Copy Writing
Unit 2 活动策划 Program Planning
Unit 3 图文排版 Picture & Text Layout
Unit 4 视频剪辑 Video Editing
Unit 5 视频发布 Video Posting
Unit 6 数据分析 Data Analysis
Chapter 3 快递物流
Unit 1 揽收包裹 Receiving Parcel
Unit 2 分拣包裹 Parcel Sorting
Unit 3 转运包裹 Parcel Transhipment
Unit 4 投送包裹 Delivery of Parcel
Unit 5 信息录入 Information Input
Chapter 4 绘画才艺
Unit 1 选择绘画材料 Selecting Painting Material
Unit 2 绘画创作 Painting Creation
Unit 3 画作欣赏 Painting Appreciation
Unit 4 绘画比赛 Drawing Contests
Unit 5 参观画展 A Visit to Art Exhibition
Chapter 5 音乐艺术
Unit 1 歌唱练习 Singing Practice
Unit 2 纠正发音 Pronunciation Correction
Unit 3 文艺表演 Art Performance
Unit 4 欣赏音乐会 Enjoying the Concert
Chapter 6 体育运动
Unit 1 热身活动 Warming-up
Unit 2 运动锻炼 Exercise
Unit 3 参加比赛 Entering the Competition
Unit 4 体育礼仪 Sports Etiquette
Unit 5 体育赛事 Sports Events
Chapter 7 文化交流
Unit 1 感受京剧 Listening to the Beijing Opera
Unit 2 体会书法 Experiencing Calligraphy
Unit 3 剪纸活动 Paper-cutting Activity
Unit 4 体验刺绣 Experiencing Embroidery
Unit 5 领略希腊神话 Appreciating of Greek Mythology
Unit 6 体味西餐 Tasting Western Food
Chapter 8 前沿科技
Unit 1 人工智能 Artificial Intelligence
Unit 2 新能源 New Energy
Unit 3 AR技术 AR Technology
Unit 4 元宇宙 Metaverse
Unit 5 6G技术 6G Technology
Unit 6 数字化办公 Digital Office
Unit 7 3D打印 3D Printing
参考文献
Chapter 1 商务活动
在经济全球化发展的今天,商务活动频繁。而在商务活动中,具备良好的英语口语能力至关重要,因为流利的口语能够对新品发布、产品展示、商务谈判以及合同签订等起到明显的助力作用,能够保障商务活动有效开展,促进商务活动的成功。
新品发布是企业推广和营销的重要环节,在这个环节中,英语口语发挥着重要的作用。使用流利、准确的英语口语发布新品,可以吸引全球观众,扩大产品的知名度和市场份额。下面就一起来学习一下相关的表达吧。
Unit 1 新品发布 New Product Launch
单词展示
launch [l?:nt?] vt. 发行
release [r??li:s] n. 发布
announcement [??na?nsm?nt] n. 宣布
unveil [?n?ve?l] v. 揭幕
debut [?de?bju:] n. 问世
premiere [?premie?(r)] n. 首映式
smartphone [?smɑ:tf??n] n. 智能手机
presentation [?prezn?te??n] n. 介绍会
reveal [r??vi:l] v. 揭示
preview [?pri:vju:] n. 预展
句子示范
The company plans to release a brand new smartphone next month.公司计划在下个月发布一款全新的智能手机。
We are ready to bring our innovative products to market.
我们已经准备好将我们的创新产品推向市场。
The new product launch will be held in a large conference hall, and hundreds of media and industry insiders are expected to attend.
新品发布会将在大型会议厅举行,预计会有数百名媒体和业内人士参加。
The new product launch activities will include product demonstrations, expert lectures and user experience exchanges.
新品发布活动将包括产品演示、专家讲座和用户体验交流等环节。
情景操练
C 公司要发布新品智能手表,Debby 作为记者,采访了产品经理 Alden。
D=Debby A=Alden
A: Our company is about to launch a brand new smartwatch.
D: That’s so exciting! What makes this watch special?
A: It integrates the latest health monitoring technology, allowing real time tracking of heart rate, blood pressure, and sleep quality. Moreover, it supports a smart voice assistant and seamless connectivity with smartphones.
D: That sounds great! When can we see the actual product?
A: The company plans to hold a grand product launch event next
month, and all the features of this watch will be showcased, and people
will have the opportunity to experience it firsthand.
D: That’s wonderful! What highlights can we expect from the launch
event?
A: Apart from the watch demonstration and feature presentation, we have invited industry experts to deliver on-site speeches, sharing insights into the future development trends of smart wearables. We have already extended invitations to representatives from some competitor companies.
We aim to showcase our technological advantages and engage in in-depth discussions and competition with them.
D: That’s fantastic! Will the event updates be shared on the
company’s social media and official website?
A: We will promptly provide relevant information and maintain
smooth communication with users and potential customers.
D: Great. I believe this new product will be highly popular.
A: I look forward to witnessing our company achieving significant
breakthroughs in the market once again!
A: 我们公司即将发布一款全新的智能手表。
D: 这太令人兴奋了!这款手表有什么特别之处呢?
A: 它集成了最新的健康监测技术,能够实时监测心率、血压和睡眠质量。而且,它还支持智能语音助手,可以与手机进行无缝连接。
D: 那听起来很不错!我们什么时候能看到实物呢?
A: 公司计划在下个月举行一场盛大的新品发布会,届时会展示这款手表的所有功能,并允许人们亲自体验。
D: 那真是太好了!这场发布会会有哪些亮点?
A: 除了手表的展示和功能介绍外,我们还邀请了行业内的专家进行现场演讲,分享智能穿戴设备的未来发展趋势。我们已经邀请了一些竞品公司的代表参加发布会。我们希望借此机会,展示我们的技术领先优势,并与他们进行深入的交流和竞争。
D: 太棒了!那到时候是否会在公司的社交媒体和官方网站上更新发布会的信息呢?
A: 我们会及时提供相关信息,并保持与用户和潜在客户的沟通畅通。
D: 好的。我相信这款新产品一定会大受欢迎。
A: 我期待见证我们公司在市场上再次取得巨大突破!
Unit 2 产品展示 Product Demonstration
产品展示是向目标受众展示产品功能和价值的重要环节。通过流利的英语口语,能够准确、生动地描述产品特点,更好地传达产品的竞争优势和独特卖点,有效吸引大众的注意力。下面就一起来学习相关的表达吧。
单词展示
exhibition [?eks??b??n] n. 展览
display [d??sple?] n. 陈列
showcase [????ke?s] n. 展示柜
demonstration [?dem?n?stre??n] n. 示范,演示
booth [bu?e] n. 展位
model [?m?dl] n. 模型,样品
catalog [?k?t?l?g] n. 目录,目录册 showroom [????ru?m] n. 展览厅
feature [?fi?t??r] n. 特点
advanced [?d?vɑ?nst] adj. 先进的
句子示范
The display area has a special display counter for customers to understand and experience our products.
展示区设有一个专门的展示柜台,供客户了解和体验我们的产品。
At the exhibition, we will showcase our product features and innovative designs.
展示会上,我们将展示我们的产品功能和创新设计。
We have prepared some product samples for customers to try by themselves.
我们准备了一些产品样本供客户亲自试用。
We will show our company’s latest technology and research and development achievements at the exhibition.
我们将在展示会上展示我们公司的最新技术和研发成果。
After the show, we will have a sales team on site to accept orders and provide after-sales service.
展示会结束后,我们将有销售团队在现场接受订单和提供售后服务。