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| 內容簡介： |
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本书运用理论分析和实务分析，基本无晦涩枯燥的法律条文解读，用通俗的辞藻诠释底层的法理，深入地解析家族信托的功能特点、适用场景。同时作者对家族信托最基础的财富风控功能、对应的信托结构以及案例做出详细说明。并基于财富风控功能，提出实现照顾家人、财富管理、家族传承等功能的有效路径，为想要了解、准备设立家族信托的人呈现出立体化的信托面貌。
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| 關於作者： |
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周明，毕业于中南财经政法大学，法学和金融综合学科背景，法商专著《为幸福规划财富》作者。现为北京市天元（武汉）律师事务所部门主任律师，中南财经政法大学武汉校友会常务理事，人和股权、家一律师 等法律平台首席法律顾问。曾先后就职于湖北省委组织部（选调生）、湖北乾坤律师事务所、北京浩天律师事务所。曾被第十四届亚洲私人银行与家族办公室峰会授予“优秀家族财富保全与传承设计”大奖，多次应邀在长江证券总部、交通银行总部等上市公司讲课。长期为企业家群体提供股权、收并购、家事与财富等复合型专业法律服务，在投行法律方向积累深厚，常有洞见。擅长与项目专家、投行专家、金融专家和财税专家协同处理企业家相关的疑难法律问题。
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| 目錄：
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Chapter 1 Introduction to E-commerce
1.1 Overview of E-commerce Technology
1.2 Architectural Framework of E-commerce
1.3 The Classification of E-commerce Applications
1.4 E-commerce Work Pattern
References
Exercises
Chapter 2 E-commerce Platforms
2.1 Overview of E-commerce Platform
2.2 Online Marketplace
2.3 Major Online Marketplaces in China
2.4 Procedures of Opening an Online Store
References
Exercises
Chapter 3 E-commerce Marketing and Online Promotion
3.1 Overview of E-commerce Marketing
3.2 Electronic Marketing Theories
3.3 Electronic Marketing( E-marketing) Activities
3.4 Online Promotion
3.5 Online Advertising Methods
References
Exercises
Chapter 4 Electronic Payment
4.1 Traditional Payment Methods
4.2 Electronic Payment Methods
4.3 E-payment Systems
4.4 Third-Party Payment
4.5 Mobile Payment
References
Exercises
Chapter 5 E-commerce Logistics
5. 1 Overview of Logistics
5.2 E-commerce Logistics
5.3 Cross-border E-commerce Logistics Mode
References
Exercises
Chapter 6 E-commerce Customer Service
6. 1 Overview of E-commerce Customer Service
6.2 Pre-sales Service of E-commerce
6.3 After-sales Service of E-commerce
6.4 E-commerce Customer Service Agents
References
Exercises
Chapter 7 Security Management of E-commerce
7.1 Analysis of the Risks and Administration in Network Transactions
7. 2 Client Authentication Technology
7.3 Preventing Intrusion by Hackers
7.4 The Safety Management System of the Network Trading
References
Exercises
Chapter 8 Legal Issues of E-commerce
8.1 Legal Protection of E-commerce Transaction Security
8.2 E-commerce Law
References
Exercises
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