目录主编的话 XI研究论文基于学业情绪和心流体验的移动学习口碑传播意愿研究/罗霄,王娅,蒋玉石,杨强,苗苗 1金融论坛内容发布者受关注度影响因素探究:基于印象管理视角/李小琳,倪颖,陆本江 27结构化评论对消费者评论接受意愿的影响研究/刘亚男,邓立杰,宋阳,吴璇丽,贾琳 45买卖双方即时通信中对话行为对购买的影响研究/周逸美,黄京华 62技术双刃vs.因人而异:技术特征与心理特征对社交媒体用户消极使用行为的影响研究/王玮,郭俊伶,苏倩倩,郑思齐 85疫情宣传标语对公众劝导效果的影响研究——基于社交短视频视角/李江,陈习宇,刘春 101社会影响下网络视频平台的自制剧播放策略研究/王文怡,石纯来 114具有相同供应商的竞争性零售商双渠道策略研究/郭强,叶燚,李增禄 135美国数字人文教育计划的实践与启示/刘卫锋 149学科建设数智化转型背景下的信息管理与信息系统专业交叉与融合/许伟,程絮森,左美云 162审稿专家 166China Journal of Information Systems(Issue 27)CONTENTSEDITORS’NOTES XIARTICLESResearch on the Willingness to Spread Word of Mouth in Mobile Learning Based on Academic Emotion and Flow Experience / LUO Xiao,WANG Ya,JIANG Yushi,YANG Qiang,MIAO Miao 1Research on the Factors Affecting Participants’ Attention Attraction in Online Financial Forums:An Impression Management Perspective /LI Xiaolin,NI Ying,LU Benjiang 27The Impact of Structured Reviews on Consumers’ Acceptance Intention of Reviews/LIU Ya’nan,DENG Lijie,SONG Yang,WU Xuanli,JIA Lin 45Research on Influence of Dialogue Behavior on Purchase in Instant Messaging between Buyers and Sellers/ZHOU Yimei,HUANG Jinghua 62Double-edged Technology vs. Individual Differences:The Effect of Technical Characteristics and Psychological Characteristics on Social Media Users’ Passive Use Behaviors / WANG Wei,GUO Junling,SU Qianqian,ZHENG Siqi 85A Study on the Influence of Epidemic Propaganda Slogans on Public Persuasion:from the Perspective of Social Short Video / LI Jiang,CHEN Xiyu,LIU Chun 101Self-made Drama Play Strategy Choice of Online Video Platform in the Presence of Social Influence/ WANG Wenyi,SHI Chunlai 114Research on Dual-channel Strategy of Competitive Retailers with the Same Suppliers / GUO Qiang,YE Yi,LI Zenglu 135Practice and Enlightenment of American Digital Humanities Education Program / LIU Weifeng 149DISCIPLINEThe Multidisciplinary Cross Connection between Information Management and Information System and Related Disciplines in the Context of Digitalization and Intelligent Transformation / XU Wei,CHENG Xusen,ZUO Meiyun 162PEER REVIEWERS 166