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HOME新書上架暢銷書架好書推介特價區會員書架精選月讀2023年度TOP分類閱讀雜誌

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品種：超過100萬種書，正品正价，放心網購，悭钱省心

送貨：速遞 / 物流，時效：出貨後2-4日

新書推薦： 《 美国小史（揭秘“美国何以成为美国”，理解美国的经典入门读物） 》 售價：NT$ 352.0 《 中国古代北方民族史丛书——东胡史 》 售價：NT$ 576.0 《 巨人传（插图珍藏本） 》 售價：NT$ 3289.0 《 地下（村上春树沙林毒气事件的长篇纪实） 》 售價：NT$ 332.0 《 偿还：债务与财富的阴暗面 》 售價：NT$ 347.0 《 清华大学藏战国竹简校释（壹）：《命训》诸篇 》 售價：NT$ 408.0 《 封建社会农民战争问题导论（光启文库） 》 售價：NT$ 296.0 《 虚弱的反攻：开禧北伐 》 售價：NT$ 429.0

編輯推薦： If you''re someone who writes copy as part of your job or in running a business and, like everyone, occasionally struggle to produce creative, sparky copy, especially under pressure never fear; additional help in finding the right phrase or getting the punctuation and spelling right can be found right here in Gabay''s Copywriting Compendium. 內容簡介： Do you struggle sometimes to write good, creative copy, especially when the pressure is on and the deadline''s looming? Do you sit with a dictionary, a thesaurus and the Internet open while you panic? Gabay''s Copywriting Compendium is your answer, containing a wealth of inspiring tips, ideas and descriptions to aid the writing process. Areas covered include: - Advice on spelling and grammar - Examples of rhyming words, suggested euphemisms, and odd facts. - "Top 25 Rules" section for a number of key topics, such as how to brainstorm, how to write innovative copy, and how to think creatively - How to avoid gobbledygook - Idioms, cliches, metaphors and similes Anyone in advertising, marketing or any role where copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. The easy to read layout will assist copywriters in finding appropriate help at any particular moment

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