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| 內容簡介： |
本书以适应中职学生学情为原则，以中等职业教育学校国际商务专业的学生就业为导向，结合对外经贸工作的行业特点和专业学习的需要，在编写中注重系统性、科学性和实用性。本书具有直观、易懂、重点突出、可操作性强等特点。
本书以国际贸易业务的交易磋商与履行程序为主线，重点介绍各环节所需的英文书信的基本格式、写作原则与要求、常用词汇与句型，同时搭配实训练习，以巩固知识，提升能力。
本书可作为中等职业学校、中职升为高职学校的国际商务等相关专业的教材，也可作为国际商务人员和有一定英语基础、并有志于从事国际商务工作的人员的参考用书。
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| 目錄：
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Module OneBusiness Correspondence
Chapter1Layouts Structures of Business Letters E-mails
Lesson 1 The Importance of the Business Correspondence
1.1 What is business correspondence?
1.2 Why is the business correspondence important?
1.3 Writing principles of business correspondence
Lesson 2 Business Letter
2.1 Structure of Business Letter
2.2 Forms of Business Letter
2.3 The Envelop
Lesson 3 Business Fax E-mail
3.1 Layout of a Fax
3.2Layout of anE-mail
Module TwoBusiness Negotiation
Chapter 2 EstablishingBusiness Relations
Introduction and Writing Skill
Introduction
Writing Skills
Lesson 4Self-introduction
Chapter 3Enquiries and Offers
Introduction and Writing Skill
Introduction
Writing Skills
Lesson5 General Enquiry Reply 1
Lesson 6 General Enquiry Reply 2
Lesson 7 Specific Enquiry Non-Firm Offer
Lesson 8 Specific Enquiry Firm Offer
Chapter 4Counter-Offers
Introduction and Writing Skill
Introduction
Writing Skills
Lesson 9 Counter-offer Counter-counter-offer
Lesson 10 Counter-offer Persuading Acceptance
Module ThreeOrder Conclusion of Business
Chapter 5Orders and Sales Contracts E-mails
Introduction and Writing Skill
Introduction
Writing Skills
Lesson 11Place an Order Acceptance
Lesson 12Place a Repeat Order Rejection
Lesson 13Sales Confirmation
Module FourExecution of Contract
Chapter 6Terms of Payment
Introduction and Writing Skill
Introduction
Writing Skills
Lesson14Payment by TT
Lesson 15Payment by DP
Lesson 16Payment by LC
Lesson 17Urging establishment of LC
Lesson 18Asking for Amendment of LC
Lesson 19Extending LC
Chapter 7Packing
Introduction and Writing Skill
Introduction
WritingSkills
Lesson 20Packing Instruction
Lesson 21 Improving the Packing
Chapter 8Shipment
Introduction and Writing Skill
Introduction
Writing Skills
Lesson 22 Shipping Instruction and Advice
Lesson 23 Urging the Shipment
Lesson 24 Proposing Partial Shipment
Chapter 9Insurance
Introduction and Writing Skill
Introduction
Writing Skills
Lesson 25 Asking for Insurance
Lesson 26Insurance Coverage
Chapter 10Complaint Claim
Introduction and Writing Skill
Introduction
Writing Skills
Lesson 27 Claim for Non-conformity Quality
Lesson 28 Claim for Short Delivery
Lesson 29 Claim for Poor Packing
参考文献
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