Chapter 1 Foundatio of Management
Part Ⅰ Defining Management
Part Ⅱ The Essence of Management
Part Ⅲ The Development of Management Thoughts
Chapter 2 Business Organizatio
Part Ⅰ Business Planning
Part Ⅱ Organization Charts and Organization Structure
Part Ⅲ Forms of Business Ownehip
Chapter 3 Strategic Management
Part Ⅰ Strategy and Strategic Management
Part Ⅱ The Strategic Management Process
Part Ⅲ Levels of Strategy
Chapter 4 Organizational Culture
Part Ⅰ Getting to Know Organizational Culture
Part Ⅱ Identifying Types of Organizational Culture
Part Ⅲ Learning to Read Organizational Culture
Part Ⅳ Diagnosing Organizational Culture
Chapter 5 Management Communication
Part Ⅰ Introduction to Communication
Part Ⅱ Dimeio of Communication
Part Ⅲ Organizational Communication
Chapter 6 Operatio Management
Part Ⅰ Definition and Strategies of Operatio Management
Part Ⅱ Operatio Controls
Part Ⅲ Production Processes and Technology
Chapter 7 Human Resource Management
Part Ⅰ Introduction
Part Ⅱ Human Resource Management Activities
Part Ⅲ Environmental Concer and Current Issues
Chapter 8 Financial Management
Part Ⅰ Accounting and Financial Analysis
Part Ⅱ Financing
Part Ⅲ Merger and Acquisition
Chapter 9 Marketing Management
Part Ⅰ Developing and Pricing Products
Part Ⅱ Distributing Products
Part Ⅲ Promoting Products
Chapter 10 Project Management
Part Ⅰ Introduction to a Project
Part Ⅱ Project Life Cycle
Part Ⅲ Project Management
Appendix
Assessment Guidance
Aims
Assessment Procedures and Methods
Demotrating Knowledge and Undetanding
Roles of StudentAssessor
Assessment Criteria
Bibliography