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內容簡介: |
Green is the color of money!
Businesses are always looking to increase their profitability and
market share. With rising costs of fuel and consumers targeting
environmentally-responsible companies to patronize, businesses have
jumped on the green initiative and reaped the financial benefits.
The Complete Idiot''s Guider to Greening Your Business provides
the most up-to-date, concrete, and practical steps for readers to
follow to get rich by going green.
Solid authors with "green" background
White-hot green market
Comprehensive, practical business approach
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關於作者: |
Trish Riley is an award-winning environmental
journalist and author of The Complete Idiot''s Guider to Green
Living as well as articles in many publications, including
Hemispheres, Audubon Magazine and the Miami
Herald.
Heather Gadonniex is the co-founder of Green It Group, a
sustainability advisory firm focusing on sustainable business
strategy and implementation, green building, and environmental
marketing.
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