"Evaluating the success of an individual or company is a lot
like judging a trapper by his pelts. Charles Koch has a lot of
pelts. He has built Koch Industries into the world''s largest
privately held company, and this book is an insider''s guide to how
he did it. Koch has studied how markets work for decades, and his
commitment to pass that knowledge on will inspire entrepreneurs for
generations to come."
"A must-read for entrepreneurs and corporate executives that is
also applicable to the wider world. MBM is an invaluable tool for
engendering excellence for all groups, from families to nonprofit
entities. Government leaders could avoid policy failures by heeding
the science of human behavior."
"My father, Sam Walton, stressed the importance of fundamental
principles—such as humility, integrity, respect, and creating
value—that are the foundation for success. No one makes a better
case for these principles than Charles Koch."
"What accounts for Koch Industries'' spectacular success? Charles
Koch calls it Market-Based Management: a vision that nurtures
personal qualities of humility and integrity that build trust and
the confidence to enhance future success through learning from
failure, and a culture of thinking in terms of opportunity cost and
comparative advantage for all employees."
"In a very thoughtful, creative, and understandable way, Charles
Koch explains how he has used the science of human behavior to
create a culture that has produced one of the world''s largest and
most successful private companies. A must-read for anyone
interested in creating value."
"The same exacting thought, rooted in the realities of human
nature, that the framers of the U.S. Constitution put into building
a nation of entrepreneurs, Charles Koch has framed to build an
enduring company of entrepreneurs—a company larger than Microsoft,
Dell, HP, and other giants. Every entrepreneur should study this
book."
關於作者：
CHARLES G. KOCH is Chairman of the Board and CEO of Koch
Industries, Inc., a position he has held since 1967. Since then,
the company has been transformed into a dynamic and diverse group
of companies in refining and chemicals, fibers and polymers,
commodity and financial trading, and forest and consumer products.
Familiar Koch company brands include STAINMASTER carpet, LYCRA
spandex, Quilted Northern tissue, and Dixie cups. Koch has
continuously supported academic and public policy research
including numerous Nobel Prize winners for more than 40 years,
and has helped build a number of market-based organizations. Koch
received a bachelor''s degree in general engineering and two
master''s degrees—in mechanical and chemical engineering—from the
Massachusetts Institute of Technology.
目錄：
Preface
Acknowledgments
Chapter 1. Evolution of a Business
Chapter 2. The Science of Human Action
Chapter 3. Vision
Chapter 4. Virtue and talents
Chapter 5. Knowledge Processes
Chapter 6. Decision Rights
Chapter 7. Incentives
Chapter 8. Lessons Learned
Appendices
Partial List of MBM Models
Notes
Bibliography
Index
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