Presentation coach Jerry Weissman has spent twenty years
teaching CEOs and other executives how to deliver successful,
profitable IPO road shows. His clients credit Jerry''s presentation
coaching with helping their companies earn higher stock prices and
higher IPO valuations. Weissman''s strategies have worked for dozens
of big-name business leaders, including founding Yahoo! CEO Tim
Koogle, Intuit founder Scott Cook, and Netflix founder and CEO Reed
Hastings.
Now, The Power Presenter gives you the same effective technique,
style, and strategy that executive teams from more than 1,000
companies have used to raise financing, sell products, propose
partnerships, or seek approval for projects. Packed with case
studies of famous power presenters—from Martin Luther King, Jr. to
John F. Kennedy, from Ronald Reagan to Barack Obama—this book shows
you how to deliver a winning speech or presentation that will
engage your audience from beginning to end.
關於作者：
Jerry Weissman is the presentations coach to Microsoft, Cisco
Systems, and many of America''s top executives, including founding
Yahoo CEO Tim Koogle, Intuit founder Scott Cook, Netflix founder
and CEO Reed Hastings, and many others. The San Jose Mercury News
says that Weissman''s IPO presentation coaching "is worth 10% on a
company stock." Now America''s top coach reveals the same powerful
strategies he teaches to CEOs in expensive private sessions. Learn
why your body language and voice are more important than your
words, how to present with poise and confidence naturally, and how
to connect with any audience emotionally. Filled with illustrative
case studies of Barack Obama, Ronald Reagan, George W. Bush, John
F. Kennedy, and many others, The Power Presenter will bring out the
best in anyone who has to stand and deliver.
目錄：
Preface: The Wrong Way and the Right Way to Coach
Presentations.
Introduction: How Speaking Style and Delivery Can Raise the Value
of an IPO.
Chapter 1. Your Actions Speak Louder than Your Words.
Chapter 2. The Crucial Task: Creating Audience.
Chapter 3. The Butterflies in Your Stomach.
Chapter 4. How to Prepare Your Content.
Chapter 5. You Can Be A Power Presenter-Charisma Not
Required.
Chapter 6. The Mental Method of Presenting: Make the Butterflies
Fly in Formation.
Chapter 7. Learn to Speak with Your Body Language.
Chapter 8. Control Your Cadence.
Chapter 9. Masters of the Game.
Chapter 10. What Every Speaker Can Learn from Barack Obama.
Chapter 11. Graphics Synchronization.
Chapter 12. Graphics and Narrative.
Chapter 13. The Power Presentations Pyramid.
Chapter 14. Coda-Ending with the Beginning.
Acknowledgments.
Notes.
Index.
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