Recently, bestselling management books have focused on
providing a recipe for greatness. Others have sought to unlock the
secrets of long-term success. But a detailed analysis at the
intersection of the two, one that explains how some companies
manage to achieve repeated peaks of business performance, has been
missing—until now.
Accenture’s Paul Nunes and Tim Breene have found that what
matters is not just what you do to reach the top of one successful
business—climbing your current S-curve. Equally important are the
moves you must make on the way to your next business—making the
jump to your future S-curve.
Jumping the S-Curve reveals crucial insights for making such
transitions, including:
--Why traditional strategic planning won’t allow you to find the
“big-enough” market insights that are critical to superior
performance
--Why your top team must be refreshed before performance starts
to wane
--Why you need much more talent than you think, especially
“serious talent” that will find you worthy of their time
Filled with original practical advice, Jumping the S-Curve
demystifies how companies can thrive with one successful business
after another, through both good times and bad.
Paul Nunes is the Executive Director of Research and an
executive research fellow in the Accenture Institute for High
Performance Business. He is the coauthor the award-winning book
Mass Affluence and numerous articles. Tim Breene is Accenture’s
former Chief Strategy and Development Officer and current head of
the company’s digital marketing initiative. Breene and Nunes
coauthored the Harvard Business Review article “The Chief Strategy
Officer.”