Are you the next Steve Jobs? You could be as innovative and
impactful—if you can change your behaviors to improve your creative
impact.
In The Innovator’s DNA, authors Jeffrey Dyer, Hal Gregersen, and
bestselling author Clayton Christensen The Innovator’s Dilemma,
The Innovator’s Solution build on what we know about disruptive
innovation to show how individuals can develop the skills necessary
to move progressively from idea to impact.
By identifying behaviors of the world’s best innovators—from
leaders at Amazon and Apple to those at Google, Skype, and Virgin
Group—the authors outline five discovery skills that distinguish
innovative entrepreneurs and executives from ordinary managers:
Associating, Questioning, Observing, Networking, and
Experimenting.
Once you master these competencies the authors provide a self
assessment for rating your own innovator’s DNA, the authors
explain how you can generate ideas, collaborate with colleagues to
implement them, and build innovation skills throughout your
organization to sharpen its competitive edge. That innovation
advantage can translate into a premium in your company’s stock
price—an innovation premium—which is possible only by building the
code for innovation right into your organization’s people,
processes, and guiding philosophies.
Practical and provocative, The Innovator’s DNA is an essential
resource for individuals and teams who want to strengthen their
innovative prowess.
INSEAD教授赫尔·葛瑞格森（Hal
Gregersen）等三位作者经过对将近3000名企业主管长达六年的创新力研究发现，创新者必须具备这五种技能，但不一定要做到样样精通。作者发现，在最具创新性的公司（只占被研究企业总数的15%），其高层主管并不会把创新工作推给他人。他们会亲自上阵。但他们是怎么做的呢？通过研究，作者发现最有创造力的管理者独具五大“探索技能”（discovery
skills），它们分别是：联想（associating）、质疑（questioning）、观察（observing）、试验（experimenting）和建立人脉（networking）。创新型CEO用于这些探索活动的时间，要比其他普通CEO多出50%。这些探索技能综合起来，就构成了本文作者所说的“创新者DNA”。
關於作者：
Jeffrey Dyer is the Horace Beesley Professor
of Strategy at the Marriott School, Brigham Young University. He is
widely published in strategy and business journals and was the
fourth most cited management scholar in 1996-2006.
Hal Gregersen is the Abu Dhabi Commercial Bank
Chaired Professor of Innovation and Leadership at INSEAD. He
delivers workshops to organizations around the world on innovation
and has published over 50 articles in leading academic and business
journals.
Clayton M. Christensen is the Kim B. Clark
Professor of Business Administration at Harvard Business School and
the architect of and the world''s foremost authority on disruptive
innovation.
目錄：
Introduction
Disruptive Innovation Starts with You
The DNA of Disruptive Innovators
Discovery Skill #1: Associating
Discovery Skill #2: Questioning
Discovery Skill #3: Observing
Discovery Skill #4: Networking
Discovery Skill #5: Experimenting
The DNA of Disruptive Organizations and Teams
The DNA of the World''s Most Innovative Companies
Putting the Innovator''s DNA into Practice: People
Putting the Innovator''s DNA into Practice: Processes
Putting the Innovator''s DNA into Practice: Philosophies
Conclusion: Act Different, Think Different, Make a Difference
Sample of Innovators Interviewed
The Innovator''s DNA Research Methods
Developing Discovery Skills
Notes
Index
Acknowledgments
About the Authors
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