Turn your one simple idea into millions-without lifting a
finger! "Ever heard of Teddy Ruxpin or Lazer Tag? Both have Stephen
Key''s mark on them. He is the Yoda or ''renting'' ideas for serious
passive income. From how-to to war stories, this is a great book."
-Tim Ferriss, author of The 4-Hour Workweek "Mr. Key''s brilliance,
wisdom, and insight will make you rich. Buy this book!" -Mark
Victor Hansen, bestselling author and co-creator of the Chicken
Soup for the SoulR series "Stephen Key ha
內容簡介:
From the teacher and mentor of Tim
Ferris "The 4-Hour Workweek" comes a revolutionary money-making
method for budding entrepreneurs: license a simple idea and let
others do the work.
關於作者:
Stephen Key has successfully licensed more than 20 simple
ideas that have generated billions of dollars of revenue. His "10
Steps to Bring Your Idea to Market" course, which can be found at
www.inventright.com, has attracted more than 10,000 students around
the world.
目錄:
Preface: The Ferriss Effect
Acknowledgments
Introduction:
How One Simple Idea Led to the Life of My Dreams
PART ONE The Power of One Simple Idea
1 How You Can Create the Life of Your Dreams
2 The Beauty--and Opportunity--of Open Innovation
3 CEO or CIO--Which Hat Fits You Best?
PART TWO Find Your Million-Dollar Idea
4 Look for Marketable Ideas
5 Get Creative!
6 Not Creative? Be a Product Scout
7 How to Pick Winners
PART THREE Prove Your Idea
PART FOUR Protect YOur Idea
PART FIVE Prepare to Pitch Your Idea
PART SIX Submit Your Idea to Potential Licensees
PART SEVEN Bring Your Ideas to Markdet